We are passionate about helping you to achieve your goals
About us
Alex has held senior management, coaching and scouting positions within grassroots, non-league, Football League & Premier League Football Clubs over the last 20 years.
Specialising in supporting children, young people and adults through talent identification, managing teams & individuals, developing coaching programmes and creating progression pathways, Alex has a passion and drive to help people reach their highest potential.
Alex’s aim through mindset coaching is to encourage and support athletes and organisations to ‘focus ahead’. This is achieved by developing a safe environment through his work, creating tools and techniques to guide a mindset change, which will drive an improvement in performance, confidence, resilience and reduce anxieties.
Alex holds an ILM Level 5 Diploma in Leadership & Management, Level 3 Diploma in Sports Psychology & Counselling, and holds various coaching licenses including the UEFA B & FA Youth awards alongside the FA Leadership & Development of Talent ID in Football (L4).
He is an avid runner & enjoys reading in his spare time.
strategy
Our Approach
Supporting individuals, teams and organisations in their pursuit of high performance
To realign focus, help develop a positive mindset, and drive self-belief
Inspire ‘can do’ attitudes
To help implement strategy, values and behaviours
To listen to and support people to problem solve and find solutions
Our locations
Focus Ahead operates in the North West of England, with flexibility to travel across the UK. Virtual services are also offered.